The problems faced by the foreign trade industry have become complicated with the market, the repeated epidemic situation and the uncertain factors affecting the market.

The high input and low output of the platform lead to few orders, but in the end, it is a money losing business.

Under the influence of the epidemic situation of offline exhibitors, the exhibition may be postponed or cancelled irregularly, or they may be trapped in the exhibition. The traditional sales methods encounter resistance. Foreign traders are now facing difficulties in obtaining customers, restricted channels and low efficiency.

In the current environment, how can foreign traders who are frustrated frequently break through the dilemma in front of them, so as to achieve accurate customer acquisition and efficient order.

“Sharp weapon” in the hands of foreign traders

“Sharp Tool” I – Independent Foreign Trade Station

1. It can display and establish the image of foreign trade enterprises

The independent station can be used as the official website of the enterprise brand or product display, which belongs to the enterprise itself. It is more convenient to update the content, and the display forms are also varied. The independent station can not only pave the way for brand empowerment and establish the corporate image, but also make customers’ trust more solid.

Foreign trade enterprises can use high-quality content throughout the website, reasonably arrange keywords, improve the Google ranking of the website, and make it easier for foreign buyers to search for independent stations as brand cards of enterprises.

2. Have marketing advantages

After the marketing function is added to the independent station, the marketing mode of the independent website can be formulated according to the actual situation of the independent station, and the inquiries from foreign customers can be received through the independent station itself. Moreover, compared with the uncertainty and cost of offline exhibitions, the cost of independent stations is lower.

3. More flexible

For example, the company’s new products are ready to go online, and information updates can be timely updated and adjusted.

4. Enterprises can directly accumulate their own customer resources (data resources related to customer visits to websites)

All customer resources will be deposited in your independent station, not in other third-party platforms. The biggest advantage of an independent station is that the entire customer resources are transformed into specific data in your independent station. You can track, visit, and analyze these data at any time, and then convert these data into the final order for marketing. These are customer resources.

5. Enterprises can directly use the data information of independent stations to develop customers.